Why Some Galleries Request Geographic Exclusivity (And How It Can Benefit Artists)

One of the first questions many artists ask when reviewing a gallery agreement is: "Why do you require exclusivity?" It's a fair question. After all, artists want opportunities. They want to exhibit their work, build relationships, and reach as many collectors as possible. At first glance, limiting where artwork can be shown may seem counterintuitive or even restrictive. Like many aspects of the art world, the answer is more nuanced than it first appears.